It hasn’t even been a full week, and Taylor Swift is already making history.
The 35-year-old singer-songwriter’s The Life of a Showgirl has already earned 3.5 million equivalent album units in the United States since its release.
Keep reading to find out more…
The number breaks down to 3.2 million copies in traditional digital and physical album sales, with the remaining 300,000 units via streaming units, per Billboard.
The Life of a Showgirl has been made available to fans across over two dozen different physical and digital versions/variants, including CDs, vinyl LPs, deluxe CD boxed sets, and a cassette.
Adele’s 25 holds the record for largest sales week for an album in the modern era with 3.378 million copies sold in 2015.
But with 3.5 million equivalent album units already, Taylor‘s TLOAS just broke the record for the largest week by equivalent album units for any album since the chart company began tracking by equivalent album units at the end of 2014 with the introduction of the streaming era.
That record was also previously held by Adele with 25, which opened with 3.482 equivalent million units in December of 2015 chart, with 3.378 million of those units being traditional sales and the rest in streaming.
Equivalent Album Units are equal to an album sale, “or 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams generated by songs from an album,” per Billboard.
Find out how Taylor reacted to mixed reviews of the album.
If you missed it, Taylor recently shut down four different Internet rumors!