Instagram/@candacecbure
Stand-up comedian Kerri Pom is going to tag along with Candace Cameron Bure for two tour dates in November, and she promises to make the night filled with laughter and fun for the audience. The Full House star and her radiant presence in the show announced the surprise guest joining her for the performances in Indiana and Michigan, which in turn, got her fans even more excited about the stronger cast she presented. Bure’s partnership is a clear indication of her steady transition to live events and faith-based entertainment.
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It was through her social media profile that Candace Cameron Bure immediately and excitingly revealed her tour partner. “If you’ll be in Indiana (Nov. 22) or Michigan (Nov. 23) for the tour, get ready for a LOT of fun and a LOT of laughs because comedian, @kerripom is joining me and @kirastokesfit on tour!!” Bure announced in her typical cheerful manner. A happy video of Bure was attached to her post where she was shown to be saying, “It’s going to be so good. More of this live,” allowing her to express her excitement about the upcoming shows.
Including Kerri Pom in the tour lineup is a very smart move and will uplift Bure’s shows to a wider audience. Even though Bure’s brand is built around family-focused, spiritual content, and wholesome, the presence of a comic suggests that she intends to give a more varied experience in terms of entertainment. The introduction of Pom can bring in the modern and funny side which is probably in sync with Bure’s already established persona and the involvement of Kira Stokes, the fitness expert.
There was no way around it; the word about Bure’s announcement flew among her loyal fans like lightning. One of the fans even commented in the most exaggerated way imaginable saying: “I LOVE you forever beautiful kiss,” which, although sounded a little forced, was quite understandable. Another one did the same but more subtly, saying, “Now THIS will be an AWESOME show,” and used the heart and prayer hand emoji to express how much they are looking forward to it.
Among the reactions to the tour announcement, however, one was particularly loud and strong. One person went as far as demanding “RESCHEDULE YOUR MICHIGAN EVENT!!!” which surely must have been a rather demanding comment, to say the least! “Neither one of us wants to miss out on God’s will & His blessing in Anderson!!!” The all-caps format and the religious context hinted that the person was really concerned about the scheduling of the event, even though the exact conflict was not mentioned. This kind of comment illustrates how some fans get emotionally attached to the timing of a celebrity event, almost as if it was their spiritual destiny.
There was a comment paying tribute to Kerri Pom, the newly announced tour partner, and a user noted, “Yes!! And @kerripom is my favorite comedian, Candace and i love her so much and good luck on tour with her and @kirastokesfit.” Just like this individual knows of Pom’s work, the comedian is known to be already bringing the fans of her along, who might be the ones to catch the show just to see Pom rather than Bure.
The current tour of Bure is just the latest chapter in her long and ever-changing career which started in childhood with acting. Bure got the part of D.J. Tanner in Full House and its sequel Fuller House, and thus her fame soared; however, she decided to be a major player in the Christian-based entertainment market instead. Bure’s role as the creative head at Great American Family has marked her as the one who produces content that resonates with her conservative Christian values, and yet still is attractive to the mainstream audience.
The tour dates with Kerri Pom are a clear indication that Bure is deliberately expanding the horizon of her entertainment concepts. Though the main focus of Bure’s content is on good morals and positive messages, inviting a comedian shows her willingness to be more daring with the entertainment side of her live shows. This ‘tug-of-war’ between keeping her brand strong and giving a variety of entertainment has recently come to be associated with Bure’s career strategy.
The announcement of the tour comes at a time that Bure is becoming more involved in the entertainment and business sectors. Her collaboration with Kira on fitness has already made the tour unique by combining inspirational messaging with practical wellness advice. The inclusion of a comedian now makes it a three-way method that includes motivation, fitness, and entertainment, which is likely to appeal to Bure’s wide spectrum of audience.
Tickets for the Indiana and Michigan shows seem to be on sale now with Bure directing the interested ones to her website for buying tickets. The timing of Kerri Pom’s announcement suggests that it could serve as a hype-maker for already planned-up attendees as well as being an additional motivation for still undecided ones to get their tickets. Announcing special guests once the sale of initial tickets has started is a common practice in the industry, creating multiple rounds of publicity for the event.
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The next tour dates in November with Candace Cameron Bure, Kelli Pom, and Kira Stokes are an exciting blend of different styles of entertainment and different, accordingly, target audience groups. The combination of Bure’s uplifting messages, Stokes’ real-world fitness guidance, and Pom’s hysterical talent creates a multidimensional event that reflects the ever-changing nature of the star-studded tours in the current entertainment. Such a bargain shows that the already popular stars are not so much relying on their individual star power as on creating diverse experiences and thus drawing the audience in. Bure also recently released a new daily devotional book, and she celebrated pumpkin spice season with a dreamy post. In a hilarious book promotion stunt, she secretly worked at Target. She also previously hosted a Miracle of Mobility event with Free Wheelchair Mission.