This ‘Incredibly Comfortable’ Wireless Bra Is a Peak Prime Day Deal — It Lifts Without Pain and Is on Sale for $20

When it comes to a well-fitting bra, you shouldn’t have to choose between comfort and support, so we found October Prime Day bra deals that give you the best of both worlds.

One of our standout picks is the best-selling wireless Oeak bra, which has become a regular in my own rotation thanks to its silky smooth fabric and impressively lightweight fit. If you’re on the fence about wireless options, bra fit expert Cami Raymond offered this advice: “People with larger chests do not necessarily need an underwire for support. You should look for and expect the same fit and support in a wireless bra as you would in an underwire bra.”

Here are the Big Deal Days bra offers you actually won’t mind wearing all day.

Best Amazon October Prime Day Bra Deals

ProKloud Wave Push-Up Wireless Bra, $17 with Prime

This bra gives your natural shape a little boost with soft padding and molded cups that look smooth under clothes. One shopper called it a “total marvel” for offering “comfort that hugs and lifts without the squeeze” — and said it feels “like a second skin.” It has pretty scalloped edges and a waterdrop-shaped opening that helps both keep a little air flowing and keep sweat in check on hot days.

Warners Easy Does It Underarm-Smoothing Wireless Bra

This smoothing bra is a go-to for everyday wear, made with underarm panels and a seamless design to help smooth out bulges and gapping without feeling too tight — perfect for wearing under casual tees and tank tops. One shopper who’s had multiple surgeries on one breast called it “fabulous,” noting that it “doesn’t accentuate” their size difference, proving that thoughtful design can make a real difference.

Luckmeey Wireless Bra, $18 with coupon

This wireless bra molds to your shape with breathable fabric and light padding for a natural lift. One reviewer even declared it to be “so much better” than their previous (and more expensive) Victoria’s Secret bras, explaining that it’s affordable, comfortable, and offers great support.

Oeak Deep V Wireless Bra

For a bra that blends everyday comfort with a plunging neckline for low-cut tops, this deep V-shaped bra delivers. Its secret to providing lift without wires is built-in W-shaped jelly strips that give you a natural, rounded shape. “Even without the underwire, it stays supportive and keeps everything in place,” noted a shopper.

LetsJoli Wireless Push-Up Bra, $18 with coupon

This comfortable bra stays put and smooths your skin without digging into it. Take it from a self-proclaimed “complainer” who admits to finding faults with everything — except this bra. They explained that as a size 46DDD, they could never find a “bra that supported it all,” but this one does even without wires. “It gives nice cleavage without it being too much, and it’s actually flattering on my large body,” they added.

Bali One Smooth U Underwire Bra

If you prefer a bra with wires, shoppers say this Bali favorite gives plenty of shape and stays comfortable. “There is an underwire, but it has never pushed through or bent, and it isn’t even noticeable at all,” wrote one reviewer. “No digging into the skin.”

Vertvie Jelly Wireless Bra, $19 with coupon

If you’re looking for seamless support with minimal effort, this soft bra with molded cups might be just right. One reviewer shared, “It’s incredibly comfortable — no digging, no wires, and the seamless design makes it perfect under T-shirts or fitted tops.” 

Warners Blissful Benefits Wireless Bra

True & Co Soft Form Wireless Bra

Spanx Spanxsmooth Seamless Bralette

Vanity Fair Back-Smoothing Minimizer Bra

Wacoal Confidence Boost Underwire Bra